Thompson Falls Main Street Committee and the City of Thompson Falls have recently launched a project to establish a branding strategy for the City of Thompson Falls. The outcome of this project, funded in part by the Montana Office of Tourism, will include a community logo and tagline, aesthetic strategy to beautify downtown public spaces, way finding signage to area attractions, and promotional strategies to encourage tourism. The strategy will be founded on information collected from the Main Street Committee, municipal representatives, Main Street (and outside city limits) businesses, residents, community groups and more.
The first step was a recent survey administered to members of the Thompson Falls Main Street Committee. A question that asked “What assets differentiates you from surrounding communities?”, was answered in chorus about the many recreational opportunities available on public lands and water — including the benefit of our low population density. The question identified public lands as a major asset to the community. Some surveyed specifically identified that “pristine” and “roadless” areas are an asset to be included in branding Thompson Falls. The project outcome will be for the benefit of residents, businesses, and visitors.
Friends of Scotchman Peaks Wilderness works to build support for the proposed wilderness area that is essential to Montana heritage and communities like Thompson Falls. The small, rural towns in Sanders County are as unique as their surroundings from the Wild Horse Plains to the grand Cedars and Cabinet Mountains in western Sanders County. Cheers to the Main Street Committee for their connection to the outdoors where there is “awe of our natural settings” and a need to keep this “one of the last best places!”
Stay tuned for more information on the Thompson Falls branding project!